Senior Client Analytics Partner, B2B Marketing Analytics Canada; United States

Senior Client Analytics Partner, B2B Marketing Analytics

Canada; United States

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.

The Senior Client Analytics Partner, B2B Marketing Analytics plays a pivotal role in helping business-to-business clients understand how their media investment impacts lead generation, pipeline velocity, and revenue outcomes. This role requires both analytical rigor and the ability to guide clients through the nuances of B2B measurement — including multi-touch attribution, ABM reporting, and sales funnel diagnostics. As a senior member of the team, you’ll also coach peers, shape best practices, and represent StackAdapt in high-level client discussions and thought leadership.

This new individual contributor role supports an emerging B2B vertical focus, and offers the chance to influence how modern B2B organizations measure success - partnering closely with senior marketers to connect media strategy to pipeline, revenue, and long-term growth. You will report to the Director, Client Analytics Partner.

StackAdapt is a Remote First company, and we are open to candidates located either in Canada or in the US for this position.

Please note : The Client Analytics Partner team is currently hiring for two Senior roles — Senior Client Analytics Partner, B2B Marketing Analytics, and Senior Client Analytics Partner, Ecommerce, Retail & CPG. We encourage candidates to review both job descriptions and apply to the role that best aligns with their background and domain expertise.

What You'll Be Doing :

• Partner directly with B2B clients and internal teams to design measurement strategies that connect campaign performance to their marketing and business goals.
• Leverage reporting features, CRM integrations, and advanced analytics tools to uncover trends in lead quality, conversion velocity, and engagement.
• Translate complex datasets, including intent data, account scoring, and multi-touch attribution, into actionable insights and strategic recommendations.
• Lead senior-level client-facing deliverables, ensuring marketing and sales stakeholders have a shared view of performance impact.
• Guide test-and-learn strategies tailored for B2B, such as audience segmentation experiments, messaging effectiveness, and channel mix optimization.
• Navigate across the marketing technology and ad tech ecosystem (e.g., CRM, MAP, CDPs, attribution platforms) to ensure client analytics frameworks are connected, accurate, and actionable across systems.
• Mentor and coach junior analytics partners, enhancing the team’s knowledge of B2B measurement frameworks.
• Collaborate with cross-functional teams (Account Management, Sales, Product, Data Science) to evolve reporting capabilities and client-facing materials for B2B use cases.
• Author case studies, white papers, or thought leadership content that highlight innovative approaches to B2B analytics.

What You'll Bring to the Table

The compensation range listed for this role reflects the expected base salary for candidates located in Ontario, Canada. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location.

This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.

Ontario Residents Only

$117,647 - $139,706 CAD

StackAdapter's Enjoy :

StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.

We use artificial intelligence (AI) to streamline the resume reviews of candidates and assess their fit based on the criteria outlined in the job posting. We do not use AI to make any final hiring or interview decisions.

About StackAdapt

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Are you legally authorized to work in the country the job you are applying for is primarily located?

Do you now or will you in the future require StackAdapt to sponsor you for authorization to work in the country the job you are applying for is primarily located?

If hired by StackAdapt, do you intend to hold any secondary employment, advisory position (e.g. membership on a board of directors), or volunteer position that (1) is on behalf of a business that would be competitive in nature to the business of StackAdapt, (2) conflict with your ability to perform your duties at StackAdapt, or (3) conflict with your working hours at StackAdapt

What are your salary expectations (annually)?

Have you previously worked at StackAdapt?

Which country do you currently reside in?

Do you have 5+ years of experience in analytics, with at least 3 years focused specifically on B2B, reporting and performance measurement?

Do you have direct, hands-on experience in B2B (ABM, LeadGen) marketing performance, including optimizing marketing campaigns with media teams?

Have you worked in a role where you were responsible for designing, executing & presenting findings from measurement plans for full-funnel media strategies in addition to reporting results?

Have you previously led high-visibility, complex projects that required cross-functional collaboration with teams such as Data Science, Sales, Account Management, or Product?

Do you have hands-on experience with B2B analytics tools like SalesForce, HubSpot, Google Analytics 4,or Adobe Analytics?

Do you have experience leading client-facing discussions and presenting data-driven insights and recommendations to senior stakeholders in B2B contexts?

Which of the following metrics have you used to evaluate retail / ecommerce performance? (Select all that apply)

ROAS (Return on Ad Spend)

Lifetime Value (LTV)

Customer Acquisition Cost (CAC)

Brand Awareness & Sentiment

None of the above

Which types of test-and-learn approaches have you executed in retail / ecommerce? (Select all that apply)

A / B testing

Incrementality studies

Attribution modeling

Geo-hold outs

None of the above

Which marketing channels have you worked with to optimize B2B campaigns? (Select all that apply)

Programmatic / display ads

Video / CTV

Digital out-of-home (DOOH)

LinkedIn

SMS or Direct Marketing

Other online / offline channels - including trade publications / content

None of the above

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Here at StackAdapt, we strive to break down barriers so everyone can thrive. We are a global company and we must reflect the diverse world we work in. We are committed to building an inclusive workforce that fully represents the many different cultures, backgrounds and viewpoints of our employees, our customers and our communities.

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