Employer Brand Designer (6 Month Contract)

Referred applicants should not apply directly to this role.

All referred applicants must first be submitted through Workday by a current Loblaw Colleague.

Location :

500 Lake Shore Boulevard West, Toronto, Ontario, M5V 2V9

When you hire great people, great things can happen.

PC Financial offers unprecedented value to Canadians through payment products. We're a different kind of bank with a different type of team—we’re collaborative and supportive and have the freedom and responsibility to thrive. Our purpose is to make the everyday simple and better for our customers, and we strive to make every dollar worth more.

Proudly serving over 3 million customers, PC Financial continues to grow by offering payment solutions and services that reward our customers every day. As a subsidiary of Loblaws Company Inc., we share the CORE values of Care, Ownership, Respect and Excellence. We are dedicated to helping Canadians Live Life Well. Join us on our journey.

We are looking for a Designer who isn’t just stellar creatives, they are solution-oriented thinkers who understand the power of brand strategy and how to distil strategic positioning into creative work that communicates to our colleagues and external top talent. If this is you, you understand the role of branding and its power in storytelling. You have a colleague and customer centric approach and are comfortable flexing between executional design and big-picture creative development.

Accountabilities :

Brand Design and Social Media Execution

• Communicate the brand, product story and highlight selling features through design
• Create and ideate design material (layout, typographic composition, imagery, social media content, etc.) and all other design activities within prescribed timelines
• Knowledge of principles like balance, contrast, alignment, and hierarchy that help create visually appealing and effective designs
• Present design concepts to Sr. Manager of Employer Branding and HR Team; interpret and incorporate feedback
• Comfortable making design decisions while maintaining brand guardrails
• Ability to transform conceptual ideas into design solutions that solve challenges
• Responsible for the accuracy, completion, and timely delivery on creative briefs in partnership with the HR and Communications Team (where needed)
• Passion for social media and viral trends across various channels and platforms with an understanding of target audiences
• Ability to create engaging video reels and posts that are on brand keeping target audiences in mind

Process and Project Management

Role Requirements :