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Description
du poste -->SUMMARY:
While we make coffee (and excellent coffee at that) at Barista, we also do cutting-edge marketing to promote our products within an agile agency model and a full marketing department. It's the ideal playground for a young professional eager to share their ideas, create content, handle public relations, and develop promotional campaigns.
RESPONSIBILITIES:
• Participate in the deployment of bold promotional campaigns
• Participate in the development of the content strategy
• Write and optimize blog articles (SEO)
• Integrate or reintegrate various content on the website
• Participate in video creation and the coordination of video projects
• Participate in photo shoots according to the content calendar and various projects
• Coordinate the creation and implementation of contests (internal and with partners)
• Coordinate the creation of various visuals for social media
• Write newsletters (B2C and B2B)
SOCIAL MEDIA MANAGEMENT:
• Create a multi-platform content calendar and produce content (Facebook, Instagram, YouTube, TikTok, LinkedIn, Pinterest, blog, etc.).
• Develop original content related to the brand.
• Manage, engage, and monitor the various online communities on a daily basis.
• Manage comments received on the website, social media, and other digital platforms.
• Manage product reviews across different digital platforms.
OTHER RESPONSIBILITIES:
• Support the marketing manager for events
• Stay informed about trends and best practices and make recommendations.
• All other related tasks to support marketing activities, the marketing manager, and the marketing director.
