Marketing Manager

Job Description

Job Description

Marketing Manager

Locations : Peterborough, ON

Position Type : Full-Time, Permanent

About Ecora

Ecora Consultants Ltd. is one of Canada's fastest-growing full-service consulting firms, driven by our commitment to excellence, innovation, and community. With a multidisciplinary team and offices across British Columbia, Alberta and Ontario, we deliver integrated solutions in engineering, environmental sciences, planning, and natural resource management.

The Opportunity

We are seeking a highly motivated and dynamic Marketing Manager to join our team in either our British Columbia or Ontario offices. This role will be responsible for leading and supporting the implementation of marketing strategies and initiatives that strengthen our brand presence and drive business growth.

Key Responsibilities

• Stay informed about brands, regional differences, and the competitive landscape, when developing marketing materials and online marketing assets.
• Provide a wide variety of graphic design services to create promotional materials, presentations, website landing pages and other collateral.
• Conceptualize visuals based on requirements or purpose of a promotional piece
• Manage the photo database utilized for print materials, social media content, website, and newsletters
• Manage social media calendar and coordinate content with the portfolio companies
• Responsible for B2B initatives
• Video creation and editing for use in social media or on website(s).
• Collaborate with all the teams to develop marketing assets and support marketing collateral requests from the sales teams
• Liaise with external consultants and print vendors on the design and printing of orders.
• Develop and refine brand standards for all brands.
• Coordinate with Discipline Leads for webinar creation.
• Assist with the design of email marketing campaigns in coordination with Senior Management and assist with list management within HubSpot.
• Assist with basic updating of the content and design work of the website(s) using WordPress, so that website is up to date and engaging.
• Supports and assist the team to prepare materials for conferences, trade shows, recruitment fairs and webinars.
• Conduct thorough market research to identify trends, customer preferences, and competitive analysis.
• Manage e-commerce platforms, ensuring product listings are optimized for SEO and user experience.
• Create visually appealing content using Adobe Creative Suite and Canva for various marketing materials.
• Assist in budgeting for marketing projects and monitor expenses to ensure adherence to financial plans.
• Analyze data from various sources to evaluate the effectiveness of marketing strategies and suggest improvements.
• All other duties as required.

Qualifications

Why Join Ecora

Join Ecora - where your expertise helps shape resilient communities and sustainable infrastructure.

If you're ready to advance your career with a dynamic and supportive team, we'd love to hear from you.