SEO SpecialistMarwick Marketing • Cornwall, ON, CA

SEO Specialist

Marwick Marketing • Cornwall, ON, CA

30+ days ago

Job type

Full-time

Part-time

Job description

Marwick Marketing is a leading Google Partner Agency in the South West of England.

Full-time, part-time, remote, and in-house options for the right person
Excellent rates of pay
Full benefits for full-time in-house staff
Flex hours and flex days
On-going training
Team days

We specialise in Search Engine Optimisation and Google Ads (Search, Display, Remarketing, YouTube, Mobile, and Shopping).

Our tech team is growing, and we are hiring a Digital Marketing Specialist (Search Engine Optimisation Expert) to join our team in Newquay, Cornwall.

Candidates should have 2 years plus of professional experience managing successful Search Engine Optimisation Campaigns and / or Google Ads campaigns.

This position includes working with Account Directors who manage a portfolio of clients. While the Account Directors are in a more client-facing role, the Digital Marketing Specialist (Search Engine Optimisation Expert) works on the creation and execution of campaigns within the client team.

What You’ll Do

Attend onboarding meeting / call with the Business Development Manager and Account Director to discuss the client’s needs and expectations.

Research and develop a strategic plan with team members that will help clients reach their goals within their budgetary constraints.

Run strategy calls with new clients and Account Director.

Fulfill the digital marketing strategy (SEO) outlined in the strategic plan by working on the following (but not limited to) :

Install and monitor Google Analytics data

Create and execute SEO tasks following the Marwick SEO strategy

Complete any other work related to online marketing that would benefit the client and is within their budgetary restrictions.

Communicate directly with clients for ongoing work and quick updates.

Work with Account Director to ensure answering client’s demands and communication in a quick manner

Provide monthly updates to the Account Director before the 1st of each month

Work with Account Director on monthly calls by giving them everything they need and attending calls when needed

Stay up to date with the latest digital marketing trends

Proactively make strategic campaign recommendations to clients

Offer advice to the CEO and COO on ways to improve our SEO / PPC / SMM processes

Such other duties as we may request which are consistent with your abilities and responsibilities

Remain familiar with and comply with all our policies in place from time to time

Qualifications & Attributes

2+ years working in a digital marketing capacity or in an in-house digital marketing position

Degree or Diploma or equivalent work experience

In-depth experience with website analytics tools (i.e. Google Analytics, Agency Analytics, Google Search Console)

Excellent presentation skills and comfortable speaking in client / project meetings

Excellent verbal and written communication skills

[SEO Specific]

Knowledge of all aspects of SEO including keyword research, competitor analysis, content planning, backlink analysis and interpretation, outreach, deep technical SEO knowledge.

Excellent working knowledge of Google Analytics including GA4.

Solid understanding of performance marketing, conversion, and online customer acquisition

Working knowledge of HTML, CSS, and JavaScript development and constraints

Knowledge of ranking factors and search engine algorithms

Up-to-date with the latest trends and best practices in SEO and SEM

Excellent problem solving and communication skills.

Demonstrated ability to build and maintain client relationships.

Outstanding ability to think creatively, strategically, and identify and resolve problems

Ability to work within a team and independently

Strong organisational, time management, and analytical skills

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Seo Specialist • Cornwall, ON, CA

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