Overview
The Sr. Manager, Marketing & Sales is a collaborative role that contributes to the development of Flyover’s sales and marketing strategies in Vancouver.
The incumbent will lead a team of two and coordinate with stakeholders across the business. The focus of the role is to drive strong returns through strategic marketing, advertising, media, and sales channels, while positioning Flyover as a top Vancouver attraction.
What is the compensation for this role?
The wage for this role is $80K-90K -base salary; details of perks and the total compensation package will be discussed during the interview process.
What will you do in this job?
- Collaborate with the Flyover leadership team on annual plans and annual budget, this includes optimizing marketing and sales strategies that increase brand awareness, engagement and conversion in collaboration with the larger marketing and sales support teams
- Leverage support from the Flyover Revenue Team and external agencies to deliver marketing communications, promotions, social engagement, website conversion, and brand engagement
- Collaborate with the Sr. Manager of Digital Marketing to enhance the digital guest journey with the goal of increased brand awareness, user experience, and conversion rates
- Develop targeted sales plans for the Vancouver market, including regional groups and affiliated local partners
- Build relationships with local sales and marketing partners, DMOs (we need to spell out this acronym), tourism authorities and key industry people of influence
- Represent the Flyover Revenue Team on-site at Flyover in Vancouver and participate as a key business leader for that location with the management team
- Support media, influencer, and partner visits
- Compile and present monthly marketing and sales performance reports
- Other duties and projects as assigned
What skills and experience do you need for this job?
Ideal Experience
- Bachelor’s degree and / or equivalent relevant experience in Marketing, Communications, Hotel and Resort Management, or tourism
- A minimum 5 years’ of direct work experience of Marketing and Sales in Vancouver required
- Strong knowledge of hospitality, marketing, sales public relations and accounting principles is required
- Excellent oral and written communications skills required; including public speaking
- A valid driver’s license and access to a vehicle is required
- Ability to travel to and work from the USA
Ideal Behaviors and Traits
- Ability to communicate clearly and concisely with all levels of management
- Strong interpersonal skills are essential, including relationship and conflict management
- Willingness to be flexible and adaptable
- Ability to make decisions, solve problems, and exercise good judgment
- Willingness to work with a geographically dispersed team in a seasonal environment
- Ability to organize and prioritize multiple tasks in a fast-paced environment
- Sense of humor and ability to adapt to unexpected situations
- Hospitality and service-focused mindset including the need to work successfully with both internal and external partners
This list describes at a high level what this job requires, but no job description can anticipate every single task, issue or project that could come up.
Flyover reserves the right to adjust, reduce, add, or change job tasks as needed for the success of the business. To handle this job successfully, any person hired must be able to perform responsibilities as described.
Flyover will make any reasonable accommodation to help a person with disabilities perform their job. This job will be based out of Vancouver, Canada or Chicago, Illinois.
Current, legal ability to work in US or Canada is required. Some travel domestically and internationally may be required.
A valid driver’s license and Passport is required.
What will your work environment be like?
ABOUT FLYOVER ATTRACTIONS
Experience the world like never before with Flyover. Our flying journeys immerse you in the essence of diverse destinations, capturing their beauty and spirit while sparking a sense of adventure and curiosity.
Embark on a journey of awe-inspiring perspectives and unparalleled stories. Current locations include Vancouver BC, Reykjavik Iceland, Las Vegas Nevada and Chicago Illinois.
ABOUT PURSUIT
Pursuit is a hospitality and attractions company that connects guests and staff to iconic places through unforgettable and inspiring experiences and strives to become the world’s leading provider of experiential adventure travel.
Pursuit generates revenue and shareholder value as one of two business units operated by Viad, an S&P SmallCap 600 international experiential services company, traded on the New York Stock Exchange under the symbol VVI.
We deliver rich travel experiences to the global market in iconic destinations through its unique hotels and lodges, recreational attractions, ground transportation services, retail, food and beverage, sightseeing, tours and travel products
Pursuit is an Equal Opportunity Employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, gender, sexual orientation, disability, veteran status, and other protected characteristics.
Pursuit places a high value on diverse backgrounds and experiences, recognizing that they serve as catalysts for creativity and innovation.
We encourage individuals who are eligible to work in the USA to apply and join our inclusive team!