Talent.com
CRM Business Analyst
CRM Business AnalystCanadian Blood Services • Brampton, ON, CA, L6T 5M1
No longer accepting applications
CRM Business Analyst

CRM Business Analyst

Canadian Blood Services • Brampton, ON, CA, L6T 5M1
22 days ago
Job type
  • Full-time
  • Temporary
Job description

Please note this role will work in a hybrid environment. The successful candidate must be located near a Canadian Blood Services site and will be working a mixture of on-site and off-site work based on the parameters for our operations to meet the needs of our donors, our staff and our communities. Currently, employees are expected to have an in-person presence for at least 40% of their work time. This requirement may vary depending upon circumstances.

Job category : Information technology

Job posting ID : 8213

​Employment status : Temporary full-time

Position's anticipated start date :  2026-02-02

Position's anticipated end date : 2027-04-29

Classification : PTS

Salary / Rate of pay : $80,078 - $94,028

Application deadline : 2026-01-30

  • This external job posting may close earlier than the advertised deadline. We recommend applying as soon as possible.

Application requirements :

  • Your up-to-date resume.
  • Job specific cover letter.
  • We recommend you save a copy of the job posting for reference throughout the recruitment process.
  • Do you currently work for Canadian Blood Services? All employees must apply via the .

    Together, the work we do connects people and changes lives — including your own.

    Be part of a dynamic, collaborative and caring organization committed to saving and improving lives. Thousands of patients depend on us every day for reliable access to safe blood, plasma, stem cells and organs and tissues.

    If you’re looking for a rewarding experience with a values and mission-driven team, join Canada’s Lifeline and discover a role where your work is meaningful, your purpose is clear, and your impact is felt every day.

    We acknowledge that the work of Canadian Blood Services spans many Territories and Treaty areas across the country, and we are grateful for the Traditional Knowledge Keepers and Elders who have guided us in this important work. We recognize the land and waters that have inspired our work and offer gratitude to those Indigenous peoples on whose territory we work, live and play.

    About the role

    Canadian Blood Services is looking for a Temporary full-time CRM Business Analyst to join our dynamic Strategy, Planning and Integration team Donor Engagement and Corporate Reputation division.

    Our Strategy, Planning and Integration team is responsible for driving the donor base and integrated recruitment strategy and planning for the division.

    Reporting to the Manager, CRM & Channel Management, you will help lead the business and data management techniques to ensure the Donor Relations mandate is fulfilled. You will build, implement, monitor, evaluate, and analyze a variety of lifecycle campaigns within CRM; develop and build automated campaigns including a variety of ad-hoc and semi-automated campaigns. You will assess client requirements, determine possible SAP-CRM solutions while working with client management teams, and work closely with campaign analysts to ensure projects are delivered on time and to the standard CBS expects.

    You will manage performance reporting processes and related metrics and provide advice to the management team on trends or areas requiring further analysis or investigation. As a centre of expertise for reporting and analysis, you will be responsible for developing standard methods and tools as defined by the leadership team and business requirements.

    Formula for success

  • Harnessing your expertise in lifecycle management strategy, you will build campaigns and follow the contact strategy to optimize the timing, frequency, and sequencing of marketing and communication activity at key moments in the donor’s lifecycle, maximizing donor value for Canadian Blood Services.
  • Utilizing your ability to align plans with objectives, you will implement lifecycle plans that deliver customized, relevant tactical campaigns and process updates to enhance the donor experience and drive the health of the donor base.
  • Applying your analytical skills, you will review and recommend campaign refinements to align with daily, weekly, monthly, quarterly, and annual donor base recruitment and retention objectives, appointment drivers,and product collection targets.
  • Leading with a collaborative approach, you will investigate and evaluate donor resources, acting as a liaison between NCC (National Contact Centre), field clients, and Head Office.
  • Demonstrating your problem-solving capabilities, you will provide functional support to users, including resolving issues, implementing corrective actions, and conducting testing and documentation to ensure seamless user support.
  • Implementing your proficiency in performance evaluation, you will deploy appropriate tools and metrics to monitor, analyze, and optimize the outcomes of donor recruitment, retention, and frequency campaigns, ensuring alignment with donor experience and results.
  • Tracking and leveraging your attention to detail, you will report on daily appointment conversion metrics to maintain accuracy and drive performance.
  • Desired education and skills

  • Completion of post-secondary level education in a relevant quantitative discipline or relevant experience, preferably a diploma or degree in marketing, business administration or statistics. An equivalent combination of education, training and experience may be considered.
  • Proficient experience in segmentation design and builds, CRM campaign execution, and data management across integrated systems.
  • Minimum five years' experience working within CRM SAP. Previous experience in Campaign Management module within CRM SAP an asset.
  • Extensive, proficient and demonstrated working knowledge of excel database management.
  • Extensive experience manipulating and analyzing large datasets and conducting statistical analyses.
  • Experience working in a quality management and regulatory environment.
  • Demonstrated advanced ability to conceptualize, analyze, simplify, and communicate data from complex sources, including the ability to produce clear and concise documents and reports.
  • Demonstrated ability to navigate and execute SAP-CRM Campaigns and demonstrated analytical, problem-solving, creativity, planning and organizational skills.
  • Excellent ability to work in a team or independently and to manage multiple priorities.
  • Knowledge of current Good Manufacturing Practices (cGMP) an asset.
  • What we offer you

  • Payment in lieu of benefits and vacation.
  • Annual performance award up to 6%.
  • Defined benefit pension plan.
  • Employee discounts, wellness program, professional resources.
  • What you can expect

  • This role will work in a hybrid environment with requirements to be onsite at Canadian Blood Services location 40% of the time / 2 days of the week.
  • You will work Monday to Friday, 37.5 hours per week, 7.5 hours per day.
  • Travel requirements - travel will be required to attend mobile events, and transportation will be provided by Canadian Blood Services.
  • If you are located outside of Ottawa, you may be expected to travel to our head office location at 1800 Alta Vista Drive, Ottawa, Ontario, for quarterly in-person team meetings as required.
  • Diversity and inclusion play a vital role in ensuring health equity for patients across Canada. We are committed to reflecting Canada’s population in our organization and fostering an environment where all employees can be their authentic selves, with equal opportunities to succeed and contribute.

    If this role resonates with you, we encourage you to apply by providing your up-to-date resume. This could be your first step towards a meaningful and inspiring career. Come to work each day knowing that you save lives.

    We thank all applicants for their interest. However, only those considered for an interview or those invited to participate in an assessment will be contacted. Emails are sent directly from our system, to ensure you receive them please add donotreply@blood.ca and system@successfactors.com to your safe senders list.

    Applicants who require accommodation should discuss their needs with us.

    #LI-HYBRID

    Create a job alert for this search

    CRM Business Analyst • Brampton, ON, CA, L6T 5M1

    Similar jobs
    Buisness Analyst - Customer Insight

    Buisness Analyst - Customer Insight

    MHI Canada Aerospace, Inc. • Mississauga
    Full-time
    MHIRJ is the fusion of two major legacies : Mitsubishi Heavy Industries (MHI) and the CRJ Series aircraft program.We provide comprehensive operational, engineering, and customer support solutions, i...Show more
    Last updated: 10 days ago • Promoted
    Customer Excellence Analyst

    Customer Excellence Analyst

    Henkel • Mississauga, ON, Canada
    Full-time
    At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schw...Show more
    Last updated: 25 days ago
    AML Technology Business Analyst (FCRM)

    AML Technology Business Analyst (FCRM)

    Kelly • mississauga, on, ca
    Full-time
    Immediate Hiring | AML Technology Business Analyst (FCRM) | Toronto, Canada | Apply Now!.We are seeking a Senior Business Analyst with strong AML domain expertise to support Financial Crime Risk Ma...Show more
    Last updated: 12 hours ago • Promoted • New!
    Business Analyst

    Business Analyst

    UniSysTech Consulting • mississauga, on, ca
    Full-time
    We’re looking for a Business Analyst with 3–5 years of experience supporting AI projects.You will work with AI / ML, engineering, and business stakeholders to translate business needs into clear requ...Show more
    Last updated: 3 days ago • Promoted
    Capital Markets – IT Business Analyst - Market Risk - Infotek Consulting Services Inc.

    Capital Markets – IT Business Analyst - Market Risk - Infotek Consulting Services Inc.

    Infotek Consulting Services Inc. • mississauga, on, ca
    Full-time
    Capital Markets – IT Business Analyst (Senior).Hybrid – Toronto (4 days onsite / week).The Senior IT Business Analyst will support capital markets initiatives focused on. The role contributes to high-...Show more
    Last updated: 12 hours ago • Promoted • New!
    Sr. Technical Business Analyst - Havas CX Canada

    Sr. Technical Business Analyst - Havas CX Canada

    Havas CX Canada • mississauga, on, ca
    Full-time
    Senior Technical Business Analyst.Must be based in Canada (available EST hours).Remote or hybrid options available.We are looking for a seasoned Senior Technical Business Analyst to join our team.T...Show more
    Last updated: 8 hours ago • Promoted • New!
    Buisness Analyst - Customer Insight

    Buisness Analyst - Customer Insight

    MHI RJ Aviation Group • Mississauga
    Full-time
    MHIRJ is the fusion of two major legacies : Mitsubishi Heavy Industries (MHI) and the CRJ Series aircraft program.We provide comprehensive operational, engineering, and customer support solutions, i...Show more
    Last updated: 10 days ago • Promoted
    Senior Business Analyst - LOANIQ - Hays

    Senior Business Analyst - LOANIQ - Hays

    Hays • mississauga, on, ca
    Full-time
    ROLE : Business System Analyst - LOANIQ.CONTRACT : 6MONTHS UPTO 2 YEARS.LOCATION : TORONTO, ON (HYBRID – 2 TO 4 DAYS / WEEK ONSITE AT 160 FRONT STREET). As a Senior Business System Analyst Credit and Len...Show more
    Last updated: 4 days ago • Promoted
    Business Analyst

    Business Analyst

    Prophix • Etobicoke, ON, CA
    Full-time
    Quick Apply
    See what you can do with Prophix.Prophix helps finance teams work with greater flexibility and confidence through Prophix One™, our Financial Performance Platform. We bring planning, reporting, and ...Show more
    Last updated: 12 days ago
    Bid Manager Functional Analyst

    Bid Manager Functional Analyst

    Manpower • Burlington, ON, Canada
    Temporary
    Bid Manager Functional Analyst.Sales, Product, and Operations teams across Canada.This role owns the functional health of the application, ensuring accurate product configurations, pricing logic, a...Show more
    Last updated: 7 days ago • Promoted
    Business Analytics Manager-CVRM, Immunology Early Assets

    Business Analytics Manager-CVRM, Immunology Early Assets

    AstraZeneca • Mississauga
    Full-time +2
    At AstraZeneca, we are united by a common purpose – to push the boundaries of science.This purpose underpins everything we do. our work helps to make hearts healthier, to help people breathe easier...Show more
    Last updated: 1 day ago • Promoted
    Business Data Analyst

    Business Data Analyst

    QA Consultants Inc. • Vaughan
    Full-time
    In just three decades, ALTEN has become a global leader in Research & Development, Engineering, IT Services, Life Sciences, and Network Services. With a presence in more than 30 countries and a team...Show more
    Last updated: 8 days ago • Promoted
    Senior Business Analysis Leader — Product & Agile

    Senior Business Analysis Leader — Product & Agile

    Cigna Health and Life Insurance Company • Mississauga
    Full-time
    A leading health benefits management company in Mississauga is seeking a Business Analysis Senior Advisor.The ideal candidate will translate product vision and business needs into requirements, ens...Show more
    Last updated: 10 days ago • Promoted
    Premium Analyst

    Premium Analyst

    Product Connections • Mississauga
    Full-time
    As a Premium Analyst, you'll support management and clients by providing in-depth data analysis of strengths and weaknesses in the current execution of retail strategies. This position will serve as...Show more
    Last updated: 25 days ago • Promoted
    Business Data Analyst

    Business Data Analyst

    QA Consultants • Vaughan
    Full-time
    ALTEN is a global leader in Research & Development, Engineering, IT Services, Life Sciences, and Network Services.With a presence in more than 30 countries and a team of over 60,000 employees, we d...Show more
    Last updated: 6 hours ago • Promoted • New!
    CRM Campaign Leader — Lifecycle & Analytics

    CRM Campaign Leader — Lifecycle & Analytics

    Samsung Electronics • Mississauga
    Full-time
    A leading multinational electronics company seeking a Manager for CRM Campaign Management in Mississauga.This role involves planning and executing CRM campaigns, optimizing customer engagement thro...Show more
    Last updated: 7 days ago • Promoted
    Analyst, Commercial Systems, Power BI

    Analyst, Commercial Systems, Power BI

    Parkland Corporation • Mississauga
    Full-time
    As of November 1, 2025, Sunoco LP has successfully completed its acquisition of Parkland Corporation.For more information, please visit. The Power BI Analyst will be responsible for analyzing comple...Show more
    Last updated: 10 days ago • Promoted
    Business Data Analyst

    Business Data Analyst

    ALTEN Canada • Vaughan
    Full-time
    In just three decades, ALTEN has become a global leader in Research & Development, Engineering, IT Services, Life Sciences, and Network Services. With a presence in more than 30 countries and a team...Show more
    Last updated: 10 days ago • Promoted