Job Summary
The Product Designer is a hands-on role responsible for creating intuitive, user-centered designs that support Porter’s digital products. They work within a cross-functional squad to contribute to discovery, design flows, prototypes, and user interfaces. In the product model, they design iteratively, incorporate feedback and data, and ensure solutions are connected to measurable outcomes such as adoption, conversion, and satisfaction. Duties & Responsibilities Participate in product discovery with Product Owners and Researchers, contributing insights on user needs and opportunities. Create wireframes, user flows, mockups, and prototypes to communicate design concepts. Design user interfaces for digital products, ensuring a consistent and delightful user experience. Collaborate with cross-functional teams to define and implement user-friendly solutions. Incorporate user feedback and data analytics into the design process. Work iteratively with squads, ensuring design solutions align to product KPIs such as adoption, conversion, and NPS. Iterate on designs based on feedback, user testing, and business requirements. Contribute to the development and maintenance of a design system or component library. Present design work to peers and stakeholders for review and feedback. Behavioural Competencies Concern for Safety: Identifying hazardous or potentially hazardous situations and taking appropriate action to maintain a safe environment for self and others. Teamwork: Working collaboratively with others to achieve organizational goals. Passenger/Customer Service: Providing service excellence to internal and/or external customers (passengers). Initiative: Dealing with situations and issues proactively and persistently, seizing opportunities that arise. Results Focus: Focusing efforts on achieving high quality results consistent with the organization’s standards. Fostering Communication: Listening and communicating openly, honestly, and respectfully with different audiences, promoting dialogue and building consensus. Qualifications Required: Bachelor's degree in Design, Human-Computer Interaction (HCI), or a related field. 3+ years of experience in product or UX/UI design. Proficiency with design and prototyping tools (e.g., Figma, Sketch, Adobe XD). A strong portfolio showcasing a range of product design work. Excellent communication and problem-solving skills. Nice-to-Have: Experience with front-end technologies (HTML, CSS) or an understanding of agile development processes.Product Designer • Toronto, Canada
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