Sales Associate - Programmatic

Sales Associate - Programmatic

Are you ready to take your career to new heights and be a part of a dynamic team at Rogers Sports & Media? We believe in creativity, innovation, and collaboration in everything we do, and we are looking for people who share this mindset to join us. With a monthly reach of 30 million Canadians, you can help shape the future of sports, news, e-commerce, and entertainment. At Rogers, we value diversity and inclusivity and believe that every voice matters. Join us today and be a part of a team that is redefining the future of media.

Sales Associate - Programmatic

Who we're looking for:

We're looking for a Programmatic Sales Associate to join the Programmatic Solutions team at Rogers Sports & Media. The select candidate will be responsible for supporting programmatic campaigns across top national advertisers and agencies in Canada, in addition to managing and developing an individual sales territory. Leveraging the power of premium sports, news and entertainment Streaming TV and Audio brands including Sportsnet+, Citytv+ and Disney+, in addition to the full extent of the RSM premium digital offering, you will be supporting a portfolio comprised of some of the most premium, in demand inventory in Canada. You will also work with one of the most comprehensive data sets in Canada (R.E.D.) to provide our advertising partners with the marketing outcomes they seek.

As a Programmatic Sales Associate, you will also be responsible for working cross collaboratively within the RSM revenue sales team. You will be joining a team of fun, dynamic and innovative market leaders at the forefront of advanced advertising. In doing so, you will grow your own skillset and knowledge in the space of data, addressability and automation.

What you'll do:

• Work and collaborate with RSM Programmatic Account Executives to build and support programmatic campaign strategy and execution for Programmatic Guaranteed and Private Auction deals across the RSM digital / programmatic product suite inclusive of Streaming TV Video / Audio, OLV, Display
• Monitor campaign performance and provide campaign results to clients, offering insights and recommendations for optimizations and future campaigns
• Act as the primary point of contact for assigned client accounts, fostering strong relationships and understanding their advertising objectives
• Stay updated on industry trends and best practices and apply knowledge to continuously enhance campaign effectiveness
• Sales Development:
• Proactively identify and pursue new business opportunities, leveraging your industry expertise and network to drive revenue growth
• Present and showcase the value of our advertising solutions in order to secure new partnerships
• Conduct market research to identify potential clients and understand their advertising needs and challenges.
• Negotiate and close deals to meet and exceed sales targets

What you bring:

• 2+ years of experience in programmatic advertising, account management, or sales within the digital advertising industry
• Proficiency in programmatic advertising platforms, ad exchanges, and DSPs
• Strong communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively
• Analytical mindset with the ability to interpret data and derive actionable insights to optimize campaign performance
• Self-motivated, results-oriented, and adaptable to a fast-paced environment

What's in it for you?

We believe in investing in our people and helping them reach their potential as valuable members of our team. As part of our team, you'll have access to a wide range of incredible resources, growth opportunities, discounts, and perks, including:

• Discounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores.
• Company matching contributions to charities you support

Growth & Development Opportunities:

• Self-driven career development programs (E.g. MyPath program)
• Rogers First: priority in applying to internal roles of interest

Wellness Programs:

• Homewood employee & family assistance program
• Cognitive Behavioural Therapy (CBT) & Virtual therapy sessions o Low or no-cost fitness membership with access to virtual classes

Our commitment to the environment and diversity:

• Work for an organization committed to environmental protection
• Strong commitment to diversity and inclusion with employee resource groups supporting equity-deserving groups including groups representing People of Colour, 2SLGBTQIA+, Indigenous Peoples, Persons with Disabilities and Women. We all bring something different, and we know what makes us different makes us great.

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 1 Mount Pleasant (083), Toronto, ON
Travel Requirements: Up to 10%
Background Check(s) Required: Canadian Criminal Record Check
Posting Category/Function: Sales & Media
Requisition ID: 328404

#LI-AP1

To support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite a minimum of four (4) days per week starting October 6, 2025, increasing to five (5) days per week effective February 2, 2026. We believe that in-person connection strengthens our culture and drives industry-leading performance.

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ .

Posting Notes: Rogers Sports & Media

Location:
Toronto, ON, CA

Being a Rogers team member comes with some great perks & benefits including:
• Health & well-being benefits
• Donation matching
• Paid time off for volunteering
• Wealth Accumulation including: Pension plan & Employee stock options
• Generous employee discounts
• Leadership development, Mentorship, and Coaching programs

*available for full-time and part-time permanent employees, some restrictions apply

Looking for career guidance and inspiration?

Catch up on the latest episodes of For the Love of Work podcast with Dr. Sonia Kang.

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