sales and marketing coordinator

Work setting

• Business and / or industry
• Business

Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Produce educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Conduct comparative research on marketing strategies for industrial and commercial products
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Conduct analytical marketing studies
• Review and evaluate commercial or industrial development proposals
• Develop portfolio of marketing materials
• Evaluate customer service and store environments
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Consult with clients after sale to provide ongoing support

Certificates, licences, memberships, and courses

• Certified Market Research Professional (CMRP) Designation

Computer and technology knowledge

• Adobe Experience Manager (AEM)
• Excel Visual Basic for Applications (VBA)
• Internet of things (IoT)
• MS Office
• MS Outlook
• MS Windows
• InDesign
• MS Access
• MS Excel
• MS PowerPoint
• MS Word
• Spreadsheet
• Database management
• LinkedIn

Area of specialization

• Audio / audio-visual
• Interactive / new media
• Communications
• Brand management
• Digital media
• Technical support

Specialization / experience (business sales and services)

• Distribution

Security and safety

• Criminal record check

Work conditions and physical capabilities

• Tight deadlines
• Fast-paced environment
• Attention to detail

Screening questions

• Are you authorized to work in Canada?
• Are you available to start on the date listed in the job posting?
• Do you have experience working in this field?
• Do you have the required certifications listed in the job posting?
• Do you live near the job location?

Financial benefits

• Group insurance benefits
• Life insurance