Head Coach Franchise Growth & Performance

Benefits:

• Bonus based on performance
• Company parties
• Competitive salary
• Dental insurance
• Flexible schedule
• Health insurance
• Opportunity for advancement
• Paid time off
• Training & development
• Vision insurance

About Us


Ideal Siding is one of the fastest-growing siding renovation brands in North America. We are focused on building profitable, scalable businesses for our franchise owners. Through a disciplined operating system, hands-on training, and field-level coaching, we help franchisees deliver consistent, high-quality service while growing from single-crew operators into multi-unit, CEO-led organizations. As our network expands, we are investing in leadership development and seeking a Head Coach to strengthen execution, profitability, and long-term enterprise value across the system.

About the Role


The Head Coach Franchise Growth & Performance is a senior leadership role responsible for driving franchisee success across revenue growth, profitability, operational excellence, and leadership development.

Reporting directly to Executive Leadership, this role works hands-on with franchise owners, operational leaders, and HQ teams to ensure franchisees are effectively onboarded, consistently trained, and supported as they scale from single-unit operators into multi-unit, CEO-led businesses. The Head Coach also designs and leads franchisee masterminds, coaches owners on financial and leadership performance, and acts as a trusted advisor focused on long-term enterprise value creation.

Given the hands-on nature of this role, local candidates near Vancouver, BC will be given priority. Remote candidates must be willing to travel to HQ 30-50% of the time to lead in-person training weeks and support franchise onboarding.

Key Responsibilities:


Franchise Growth, Revenue & Profitability

• Coach franchise owners to improve revenue growth, gross margin, and net profitability
• Support franchisees in scaling beyond their first crew or location
• Guide expansion into additional territories and complementary services
• Work directly with franchisees on forecasting, and performance improvement plans
• Coach owners on long-term wealth creation and enterprise value growth

Franchisee Masterminds & Peer Leadership

• Design, facilitate, and lead franchisee mastermind groups
• Create structured agendas focused on growth, execution, and accountability
• Foster peer learning, best-practice sharing, and leadership maturity
• Provide accurate, timely answers to franchisees questions in internal chats and moderate discussions to ensure consistent, aligned business advice across the network.
• Identify and elevate top-performing franchisees as internal mentors
• Translate mastermind insights into system-wide improvements

Training, Onboarding & Coaching

• Own pre-training coordination, including scheduling training weeks and introductory sessions
• Lead onboarding of new franchisees and operational team members on systems, tools, and best practices
• Deliver and facilitate training week, including:
  • Site visits and field coaching
  • Classroom presentations
  • Sales role-playing and operational execution training
• Provide ongoing training and coaching to:
  • HQ team members
  • Management Teams of franchisees
• Support targeted retraining when operational or execution issues arise

Curriculum, Systems & SOP Development

• Develop and continuously improve training and coaching curriculum for franchisees and field staff
• Create, document, and update SOPs, walkthroughs, and visual process guides
• Host refresher sessions and briefings when processes or systems change
• Ensure training materials remain aligned with evolving operational standards and brand expectations

Leadership Development & Organizational Coaching

• Coach franchise owners transitioning from hands-on operators into CEO-level leaders
• Support leadership development for management teams within franchise locations
• Reinforce accountability, execution rhythm, and performance discipline (EOS experience an asset)
• Act as a strategic thought partner and advisor to franchise leadership

Measures of Success

• Improved franchisee profitability and revenue growth
• Faster ramp-up and stronger early performance of new franchisees
• Increased number of successful multi-unit franchise operators
• Consistent operational execution across the franchise network
• High engagement and perceived value of franchisee masterminds
• Strong franchisee retention and satisfaction

Ideal Candidate Profile

• 712 years of experience in franchising, multi-unit operations, or business coaching
• Proven track record of improving P&L performance
• Able to travel to visit franchisees in Canada and US (15-25% of the role)
• Strong facilitation and group coaching skills (masterminds, workshops, leadership sessions)
• Experience in construction, home services, or operationally complex businesses preferred
• Comfortable working directly with owners and executive leadership
• High credibility, strong communication skills, and emotional intelligence
• Able to balance strategic leadership with hands-on, field-based coaching

Why This Role Matters


The Head Coach is a force multiplier within the franchise system. By elevating franchisee performance, leadership capability, and scalability, this role directly impacts brand strength, franchisee success, and long-term enterprise value.

Flexible work from home options available.