Website Coordinator

Overview

Location : Guelph, ON, CA, N1G 2W1

Division : Communications and Marketing

Requisition ID : 2115

Department : Digital Engagement and Marketing

Position covered by the Collective Agreement with USW Local 4120

Temporary full-time from 03 / 02 / 2026 to 11 / 30 / 2026

Temporary Absence of the Regular Incumbent

If you are a current employee of the University of Guelph you must apply on the internal Career Page in order to be considered as an internal applicant.

Career Opportunities (sapsf.com)

General Purpose

We are looking for a Website Coordinator / Web Analyst to work with our growing team in the Communications & Marketing (C&M) department. This role will update and evolve the University’s websites, create new web experiences, and apply data analytics to guide and evaluate performance. This role reports to the Manager, Web Strategy in C&M.

Duties And Responsibilities

• Web Analytics, Insights & Reporting :
• Work with Communications & Marketing, IT, and campus stakeholders to understand goals and determine appropriate analytics and reporting approaches.
• Set up, configure, and maintain web analytics tools, including Google Analytics 4 (GA4), Google Tag Manager (GTM), and Microsoft Clarity.
• Implement and validate event tracking, conversions, and key events to support website and campaign measurement.
• Test and monitor analytics implementations to ensure data accuracy and reliability.
• Collaborate with IT to support the implementation of third-party tracking tools (e.g., Meta Pixel) on departmental websites.
• Create and maintain Looker Studio dashboards for departmental websites and campaign pages, ensuring clarity and usability for non-technical audiences.
• Use sound judgment to focus reporting on meaningful metrics, filtering out unnecessary noise for executive audiences.
• Produce concise, visually effective reports and dashboards for senior leadership, including scheduled automated reporting.
• Analyze user behaviour using tools such as Microsoft Clarity to identify usability issues and opportunities to improve engagement.
• Provide insights and recommendations to improve website performance, user experience, and campaign outcomes.
• Provide troubleshooting support and guidance to other campus units on web analytics setup and basic reporting, as needed.
• Web Authoring & Content Management :
• Create, update, and archive web pages in Drupal, ensuring content is accurate, current, and aligned with institutional standards.
• Use Drupal’s built-in widgets to build page layouts that support content strategy and strong UX / UI.
• Ensure all web content adheres to AODA and WCAG 2.0 Level AA accessibility standards.
• Audit websites to identify opportunities to improve user journeys, usability, accessibility, and engagement, and recommend or implement enhancements.
• Operational Support & Platform Maintenance :
• Perform regular updates and maintenance of the WordPress News website, including plugin management.
• Create and maintain internal-facing web resources in SharePoint, such as best practices, guidelines, templates, and tutorials, to support campus web authors and analytics users.
• Update and maintain legacy PHP web pages on occasion.
• Support the migration of legacy PHP pages into Drupal, as required.
• Create and manage Microsoft Forms to support communication, feedback, and reporting needs.

Requirements

All applicants will be asked to supply a link to a portfolio of examples of their work.

Employee Type : Regular

Position Number : 10390045

Classification : USW, Local 4120 Salary : Band 4

USW Local 4120 Wage Grid

At the University of Guelph, fostering a culture of inclusion is an institutional imperative. The University invites and encourages applications from all qualified individuals, including from groups that are traditionally underrepresented in employment, who may contribute to further diversification of our Institution.

Posting Date : 02 / 02 / 2026

Closing Date : 02 / 16 / 2026

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