Manager, International Marketing and Recruitment - Local

Job Description :

Reporting to the Director, Langara Global, the Manager, International Marketing & Recruitment - Local is a member of the Langara Global team, responsible for recruiting international students currently based in Canada, particularly in British Columbia, the Metro Vancouver region, and Ontario.

The role entails developing marketing and recruitment strategies tailored to international students who are already in Canada, promoting Langara College programs, and building partnerships with local high schools, independent schools, and community organizations.

The scope of responsibilities includes executing a targeted International Student Marketing Plan, fostering local partnerships, and engaging in activities to ensure Langara College’s visibility within the local international education marketplace.

Travel within the province and occasionally across Canada is required.

QUALIFICATIONS

Education & Experience :

• Bachelor’s degree in a related discipline, such as Business Administration with a major in marketing, Cross-cultural Studies, or International Education field.
• Minimum five (5) years of directly related experience in managing international student recruitment and marketing and strategic alliance development, including administrative and financial management.

International student recruitment within Canada and knowledge of BC, Ontario, and Alberta systems will be an asset.

• An equivalent combination of education and experience may be considered..
• Excellent knowledge of the British Columbia education system.
• Written and oral fluency in a secondary language preferred
• Good knowledge of world geography, history, politics and current and local affairs.
• Experience in international education, particularly working in cross-cultural environment.
• Experience providing informational seminars to international students and partners.
• General knowledge of Canadian immigration policy and procedures as they relate to international students.
• Experience with issues related to cultural integration and intercultural communication.

Skills & Abilities :

• Effective written and verbal communication skills
• Superior ability to communicate effectively, both verbally and in writing with students, staff, faculty, government, other college / universities, external agencies, and the general public.
• Demonstrated commitment to a student-centred service model.
• Good organization, program research and design skills to achieve strategic objectives.
• Strong interpersonal skills and the ability to work effectively with a wide range of constituencies in a diverse community.
• Ability to establish good working relationships with other administrative personnel, faculty, staff, students, and the public.
• Ability to work with people from diverse backgrounds, interests, and abilities.
• Exceptional ability to foster a cooperative work environment.
• Ability to develop and manage staff, including organizing, prioritizing and scheduling work assignments.
• Superior ability to make sound decisions by exercising judgment, diplomacy, tact and discretion in a high pressure, high volume environment with changing and conflicting priorities.
• Extensive interpersonal, organizational, analytical, and problem-solving skills.
• Excellent presentation skills.
• Strong information literacy and computer skills.
• Superior ability to develop, interpret and apply College, government, agency, and departmental policies, procedures and guidelines.
• Ability to exercise high degree of confidentiality.

Leadership Competencies

• Solution orientation Makes timely decisions and advances solutions that are in the best interest of the College and our students.
• Accountability Fosters and demonstrates a culture of accountability and ownership.
• Relationship intelligence Demonstrates emotional maturity and operates respectfully in all situations and dynamics.
• Conflict resolution Acts with courage to take on the tough issues and conversations.
• Mobilization of people Empowers others to be engaged, motivated and resilient through change.
• Vision and strategic thinking Energizes people around the vision and supports team alignment with the strategic plan.
• Continuous learning Cultivates a growth mindset and provides opportunities for development.
• Communication Uses personal interaction, transparency, and language to effectively build trust and commitment.

Working Conditions :

There will be a requirement to travel within the Lower Mainland to attend various career fairs, secondary schools, or post-secondary institutions, or other student recruitment events.

A valid Class 5 Driver’s License and access to a vehicle is required.

• Have no criminal record that would interfere with carrying out duties of the job.
• May occasionally work weekends and weeknights to attend functions, events, etc.
• The incumbent works primarily on campus in the International Education Department; to meet operating requirements and deadlines, vacation time will need to coincide with low service periods.

Why J oin Langara?

At Langara College, we support the College’s vision of promoting wellness and fostering personal and professional growth for our employees.

We are dedicated to embracing, honoring, and advancing diversity, equity, and inclusion, while offering a competitive and inclusive benefits package that reflects our commitment to overall health, financial security, and work-life balance.

We offe r the following benefits :

Extensive medical, dental, and vision coverage.

Hybrid-work program for eligible positions

Generous v acation package plus paid time off during college winter c losure (1 week in December)

Employer paid defined benefit pension plan

Potential eligibility for educational, training, and development al programs

Access to o n-site daycare subject to availability

Tuition waivers for courses at Langara College, subject to space availability

Tuition reimbursement for courses at other institutions

Wellness classes and c ampus engagement events

Eligibility and entitlements may vary based on employment groups, and if the position is temporary, part-time, or casual