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Last updated: 2 days ago
Marketing Lead - Digital Growth & Expansion

Marketing Lead - Digital Growth & Expansion

Recruitment PartnersAlberta, CA
Full-time +1
Our client is searching for a Marketing Lead to join their team.This role will be responsible for driving user growth, market expansion, and brand positioning for the company’s new platform.A...Show moreLast updated: 2 days ago
Digital Marketing Specialist

Digital Marketing Specialist

Aspire 2 Inspire Now Pty LtdAlberta, AB, CA
Full-time
Quick Apply
Work From Anywhere | Uncapped Earnings | Career Growth Are you a results-driven, digital marketing expert eager to take the next step in your career?. Do you thrive in a remote, flexible environment...Show moreLast updated: 12 days ago
  • Promoted
Senior Web Designer

Senior Web Designer

Digital TeaAlberta, Canada
CA$30.00–CA$45.00 hourly
Full-time +1
At Digital Tea, we pride ourselves on fostering a fast-paced, supportive, and flexible work environment where creativity thrives. As a fully remote team with structured hours from 8 : 30 AM to 4 : 30 PM...Show moreLast updated: 14 days ago
Marketing Lead - Digital Growth & Expansion

Marketing Lead - Digital Growth & Expansion

Recruitment PartnersAlberta, CA
2 days ago
Job type
  • Full-time
  • Permanent
Job description

Marketing Lead

Our client is searching for a Marketing Lead to join their team. This role will be responsible for driving user growth, market expansion, and brand positioning for the company’s new platform. A successful candidate will be a strategic leader with a data-driven mindset, and loves solving complex marketing challenges, scaling digital products to a massive audience, and working in a fast-moving, impact-driven startup.

Your success will be defined by your ability to :

  • Develop and implement comprehensive marketing strategies across multiple channels to engage and grow a user base of over 30,000 within a year
  • Implement data-driven strategies to acquire and retain both listeners and users
  • Optimize conversion funnels and paid acquisition campaigns on Google Ads, Meta, TikTok, etc.
  • Lead the Marketing team, fostering a high-performance, results driven culture
  • Set up real time analytics dashboards to track campaign performance and pivot fast when needed
  • Own and manage marketing budgets efficiently for maximum ROI
  • Lead expansion efforts across Canada and the USA
  • Develop and execute go-to-market strategies for new regions
  • Launch new app versions of product marketing with clear messaging, positioning, and adoption strategies
  • Collaborate on a data-driven recommendation system for personalized user experiences
  • Drive SEO growth, increasing organic traffic through strategic content marketing
  • Develop email marketing and e-commerce strategies to drive engagement and conversions
  • Establish and nurture high-value relationships with corporate and institutional partners
  • Develop marketing strategies to integrate the platform with insurance providers and large employer benefits programs

Your strengths include :

  • Over 8 years of experience as a Marketing Leader, successfully growing user bases from inception to over 100,000
  • Deep expertise in performance marketing, SEO, content, and growth hacking
  • Experience in both B2B and B2C marketing, ideally within digital platforms
  • Strong background in data analytics, making decisions based on numbers, not assumptions
  • Proven success in leading teams and driving execution in high-growth environments
  • A creative problem-solver with the ability to think outside the box
  • Agile and adaptable, thriving in a fast-paced, test-quickly, pivot-quickly environment
  • If you are interested in this role and meet the above criteria, please click the “ Apply ” button to send your resume directly to Bobi-Jo Warner.

    Recruitment Partners Inc. is an Alberta-based, Alberta-focused recruitment firm. We are dedicated to building long-term relationships while securing top talent for Alberta’s best employers. At the heart of our efforts is a collaborative, consultative approach. We are proud of our team of consultants, who come with practical business experience, a strong network of professional contacts, and are focused on what is best for both clients and candidates. We will facilitate the best fit between client and candidate. This means reduced turnover, enhanced employe engagement, increased productivity, customer satisfaction, and more.

    Accounting & Finance – Engineering, Sales & Operations – HR & Office Support – Technology – Contingent Workforce – Executive Search

    Contact us today – Your Search Partner – www.recruitmentpartners.ca