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Last updated: 21 days ago
  • Promoted
Content Specialist

Content Specialist

Wesgar Inc.Greater Vancouver, BC, Canada
CA$75,000.00–CA$85,000.00 yearly
Full-time
Wesgar is the fastest growing custom precision sheet metal fabricator and the largest producer of high-mix, low-volume products in Western Canada and the Pacific Northwest.As a specialist in identi...Show moreLast updated: 21 days ago
Administrative Positions – Casual Inventory for the Northern area of BC

Administrative Positions – Casual Inventory for the Northern area of BC

Treasury Board of Canada SecretariatNortheastern British Columbia, British Columbia
CA$60,130.00 yearly
Administrative Positions – Casual Inventory for the Northern area of BC.RCM-CEO-P-E-INV-ND-116948 Royal Canadian Mounted Police - North District. Mile House (British Columbia), Alexis Creek (British...Show moreLast updated: 30+ days ago
Casual / On Call School Secretary - East

Casual / On Call School Secretary - East

York Region District School BoardBritish Columbia, Canada
CA$27.97 hourly
Applications in writing will be received by the undersigned until 4 : 00 p.Friday, May 3, 2024, for the position of "ON-CALL SCHOOL SECRETARY - EAST” with School District No.Boundary), effective date...Show moreLast updated: 30+ days ago
Photo Associate, Golden Skybridge

Photo Associate, Golden Skybridge

Pursuit CollectionGolden, BC, CA
Your daily pursuit is creating a welcoming environment for guests by providing a seamless, safe, and enjoyable experience. What will your compensation be?.The starting salary for this position is $1...Show moreLast updated: 30+ days ago
Content Specialist

Content Specialist

Wesgar Inc.Greater Vancouver, BC, Canada
21 days ago
Salary
CA$75,000.00–CA$85,000.00 yearly
Job type
  • Full-time
Job description

Wesgar is the fastest growing custom precision sheet metal fabricator and the largest producer of high-mix, low-volume products in Western Canada and the Pacific Northwest. As a specialist in identifying and solving the unique challenges and complex needs of each customer, Wesgar crafts tailored solutions to meet and deliver to our customers’ exacting standards. Our world-class, 120,000 sq ft operations houses state-of-the-art sheet metal and copper fabrication equipment.

Wesgar's one-stop-shop is capable of serving the high demand of our customers and offers an unrivaled range of services, including design for manufacturability, prototype production, fabrication, finishing, assembly, machining, stringent quality inspection and documentation, inventory and stocking programs, and logistical services.

Role Overview

As we expand, we are investing in marketing to enhance our brand visibility, lead generation, and customer engagement in the industrial sector. We are seeking an experienced Content Strategist to lead and execute our content strategy to support business goals, enhance brand reputation and engage our customers.

The ideal candidate is skilled in copywriting and brand storytelling for B2B, with proficiency in media creation, including development of print and assets for digital platforms.

Content Strategist Job Description

Key Responsibilities :

  • Develop and execute a comprehensive content strategy aligned with Wesgar’s business objectives, target audiences, and marketing goals.
  • Oversee the creation of compelling, SEO-optimized content for various platforms, including web pages, blogs, social media, case studies, and technical documentation.
  • Plan, create, and manage email campaigns to nurture leads, engage customers, and support marketing initiatives.
  • Collaborate with subject matter experts and cross-functional teams to produce thought leadership content that showcases our expertise and differentiates our services.
  • Manage social media strategy, including content creation, scheduling, engagement, and performance tracking across platforms like , Facebook, and Instagram.
  • Leverage data-driven insights to optimize content for search engines, improve organic reach, and refine strategies based on campaign performance.
  • Ensure all content aligns with Wesgar’s brand voice, style guidelines, and industry standards while meeting deadlines and approval processes.
  • Proficient in Adobe Photoshop and InDesign

Qualifications

Experience :

  • 6+ years of combined content strategy, writing, or marketing, preferably in B2B.
  • Proven success in creating and executing content strategies.
  • Familiar with SEO best practices and tools (Google Analytics, SEMrush).
  • Proficient in basic photo editing and brochure / layout development.
  • Experienced in managing social media accounts and content.
  • Skills & Competencies :

  • Exceptional writing, editing, and proofreading skills.
  • Proficient in CMS platforms like WordPress.
  • Strong project management and organizational abilities.
  • Effective collaborator and relationship manager.
  • Education :

  • Bachelor’s degree in Marketing, Communications, Journalism, or equivalent.
  • Nice to Have :

  • Proficiency in marketing automation tools (HubSpot, Salesforce) email marketing, and social media.
  • Familiarity with the manufacturing industry.
  • Salary per year $75,000-$85,000

    Thank you to everyone who submitted their resumes. We appreciate your interest in the role. While we wish we could reach out to everyone, we will only be contacting candidates selected for an interview.